top of page

The Ultimate Guide to Investing in Rental Properties

Updated: Sep 28, 2023

Investing in rental properties can be rewarding for those seeking to grow their wealth and generate passive income. Rental property investment involves purchasing residential or commercial properties intending to lease or rent them out to tenants.

In Canada, the rental vacancy rate is below 2 percent, meaning the demand for rental properties is very high compared to the supply. This situation has hiked rents in most of the Cities.

In addition, Canada takes around 500,000 immigrants a year, which further increases the demand for rental properties.

All these factors make rental property investment a very lucrative investment option for Canadian Investors.

This article aims to explore the ins and outs of rental property investment, from understanding its definition to navigating financing options and maximizing returns.

What is rental property Investment?

Rental property investment is a real estate strategy where individuals or entities purchase properties to generate rental income.

Instead of selling the property for a quick profit, investors become landlords, renting out the property to tenants for a regular, usually monthly, fee.

This creates a steady stream of passive income, making it an attractive option for long-term investors.

Why is investing in rental properties a Good Choice?

According to CMHC’s Rental Market Survey and Condominium Apartment Survey for the year 2022, growth in demand outpaced strong growth in supply, pushing the vacancy rate for rental apartments down from 3.1% to 1.9%.

Rental properties have gained popularity as a good investment option, appealing to seasoned investors and newcomers seeking long-term financial growth and stability. Investing in rental properties opens the door to:

  • Steady Income: Rental properties offer a reliable source of income, providing a consistent cash flow over time.

  • Appreciation Potential: Properties have the potential to appreciate over the years, allowing investors to build equity.

  • Tax Advantages: Rental property owners often enjoy various tax deductions, including mortgage interest, property taxes, and maintenance expenses.

  • Inflation Hedge: Real estate investments can act as a hedge against inflation, as rental income and property values tend to increase with rising prices.

  • Portfolio Diversification: Rental properties can diversify your investment portfolio, reducing risk compared to relying solely on stocks or bonds.

However, as with any investment, thorough research and a thoughtful approach to property selection and management remain essential for maximizing returns and achieving success in the rental property market.

Types of rental properties to consider

Rental properties come in various types, each with unique features and advantages. Here are some of the most common types of rental properties:

Residential Rental Properties:

These include single-family homes, townhouses, multi-family homes, condos, and apartment buildings, catering to individuals and families as tenants.

Single-family homes are standalone properties designed to accommodate a single household. They offer privacy and independence for tenants, making them an attractive choice for families or individuals who prefer living in a residential neighborhood.

Individual landlords or property management companies often manage single-family homes.

Multi-family homes are single residential buildings divided to accommodate several families living separately.

Condominiums, commonly called condos, are individual units within a larger building or complex. They are similar to apartments but are usually owned by individual investors and rented out to tenants.

Condos often come with additional facilities and services, such as security, maintenance, and landscaping, managed by a homeowners' association (HOA).

Townhouses are multi-level properties that share walls with adjacent units. They offer a middle ground between single-family homes and apartments, providing more space and privacy than apartments but with less maintenance than larger houses.

Townhouses are often found in suburban areas and are managed by individual landlords or HOAs.

Commercial Rental Properties:

This category encompasses office spaces, retail stores, warehouses, and industrial properties, attracting businesses as tenants.

These properties are leased to businesses for conducting their operations. Commercial rentals often require longer-term leases and may have different regulations and leasing terms than residential properties.

Vacation Rental Properties:

These properties are rented out short-term to tourists and travelers, often managed through platforms like Airbnb.

They can include single-family homes, condos, or apartments and are usually located in popular vacation destinations. Vacation rentals often offer furnished accommodations with amenities to attract travelers.

When looking for rental property investment, focus on properties with strong rental demand and potential for appreciation. Seek locations with a stable economy, population growth, and proximity to amenities.

Calculating the potential return on investment (ROI)

To determine the potential return on investment for a rental property, consider these key metrics:

Net Operating Income (NOI)

Calculate the property's annual income minus operating expenses (property taxes, insurance, maintenance, etc.).

Cash-on-Cash Return

Divide the annual cash flow by the total cash investment (down payment and initial costs).

Cap Rate (Capitalization Rate)

Divide the net operating income (NOI) by the property's current market value to assess its profitability.

How to find the right location for your rental property?

Location is a critical factor in rental property investment success. Here is why the location matters and what aspects to consider when choosing a location:

Rental Demand

Look for areas with a strong demand for rental properties with relatively low vacancies.

The level of rental demand in a particular area is one of the most significant factors to consider. Strong demand for rental properties suggests enough potential tenants looking for housing, reducing the risk of extended vacancies.

High demand can also lead to increased competition among tenants, allowing landlords to be more selective and charge higher rents.

Economic Indicators

Research local economic trends, job growth, and population expansion to ensure a stable market.

Understanding the local economic trends is essential in rental property investment. Areas with stable or growing economies and job markets are more likely to attract a steady influx of residents, including potential renters.

Job growth increases the number of people moving to the area, which drives demand for rental properties. Additionally, a growing population usually results in a higher demand for housing, further boosting the potential for rental income.

Amenities and Infrastructure

Proximity to schools, public transportation, shopping centers, and other amenities can make a property more appealing to tenants.

Properties near schools, universities, hospitals, parks, shopping centers, and public transportation hubs are more attractive to renters. Tenants often seek convenience and easy access to these amenities, positively impacting the property's occupancy rates and rental income.

A great location directly impacts tenant demand, rental income, and property value. Choosing the right location is crucial for maximizing returns and securing long-term success in the rental property market.

A well-selected location can lead to increased tenant demand, higher rental income, and appreciation in property value.

Conversely, a poorly chosen location may lead to higher vacancies, reduced rental income, and limited growth potential.

What are the financing options for purchasing rental properties?

An investor does not need to have a huge amount of money to invest in rental properties; they can consider various available financing options.

These financing methods can help make property acquisitions more accessible and manageable, depending on the buyer's financial situation and investment goals. Here are some common rental property financing options:

Conventional Mortgages

Home loans offered by banks and lenders, these mortgages typically require a down payment of 20% or more.

These mortgages are not backed by any government agency, making them subject to the lender's underwriting guidelines and requirements.

Government-Backed Loans

There are government-backed loans for investors to encourage investment and help them with financing; they are:

Rental Construction Financing Initiative (RCFI): This program provides low-cost funding to eligible borrowers to finance the construction of rental apartments.

Canada Mortgage and Housing Corporation (CMHC) (insured mortgages): CMHC-insured mortgages are available for rental properties, and they offer lower interest rates and more lenient qualification criteria than conventional mortgages.

These loans provide more accessible financing options for buyers who might not qualify for conventional mortgages due to limited down payment funds or lower credit scores.

Seller Financing

In some cases, the property seller may offer financing directly to the buyer, bypassing traditional lenders.

Seller financing can be an attractive option for both buyers and sellers. For buyers, it may provide an opportunity to purchase a property without going through a traditional lender and meeting strict qualification criteria. It can also be helpful for buyers who have difficulty obtaining financing through other means.

Sellers can earn interest on the loan, potentially increasing their overall return on investment.

Investor Financing

When an investor provides financial backing for purchasing or developing real estate, it is called investor financing. Such financing can be done through mortgages or money loans.

The main difference between an investor and a loan is that an investor is providing money with the expectation of a return on their investment, while a loan is a debt that must be repaid with interest.

Understanding the various financing options available for rental property purchases is crucial for investors looking to maximize their investment potential.

Each financing method has its advantages and considerations, and choosing the right option depends on the buyer's financial capacity, investment strategy, and long-term goals.

Working with experienced lenders, real estate agents, and legal professionals can help buyers successfully navigate the complexities of financing rental property acquisitions.

4 Steps to take when acquiring a rental property

Investing in a rental property requires a systematic approach to ensure a successful and profitable venture.

1. Market research

Market research is a crucial step in investing in a rental property. It involves gathering information about potential properties and their surrounding neighborhoods.

This research helps the investor understand the current real estate market conditions, property values, rental rates, and demand in the area. By conducting market research, one can identify properties that have the potential for positive cash flow and long-term


Factors such as the local economy, job market, population growth, school districts, proximity to amenities, crime rates, and future development plans can be considered while doing market research.

2. Property Inspection

Hiring a professional home inspector is essential to comprehensively assess the property's condition.

The inspector will examine the property's structural integrity, plumbing, electrical systems, roofing, HVAC (heating, ventilation, and air conditioning), and other important aspects.

Also, it's essential to conduct due diligence on the property. This involves thoroughly reviewing all relevant property documents, such as the title deed, property tax records, and any liens or encumbrances.

Additionally, the investor should request the property's rental history, including the current lease agreements with tenants.

3. Negotiation

The goal is to secure a favorable purchase price and terms that align with your investment strategy. Negotiations may involve price reductions, seller concessions, or other incentives.

Effective negotiation skills are valuable in getting the best deal possible while maintaining a positive relationship with the seller.

4. Renovations and improvements to maximize rental income

Investing in strategic renovations and improvements can increase the rental income potential.

Cosmetic updates like paint, fixtures, and landscaping can enhance the look and feel of the property. Installing energy-efficient features can reduce utility costs for both you and your tenants.

Additional amenities, like parking spaces and laundry services, can also be provided to attract buyers.

Managing Tenants and Rental Property Maintenance

Effective property management is essential for a successful rental property investment.

Tenant Screening can be done to screen potential tenants thoroughly to find reliable and responsible occupants.

For timely maintenance and repairs, regular property inspections can be conducted. Clear and open communication with tenants can build a positive landlord-tenant relationship.

What are the tax implications and deductions for rental property owners?

Tax implications and deductions for rental property owners maximize the financial benefits of owning and renting out properties.

By understanding and taking advantage of these tax rules, investors can reduce their tax liabilities and improve their profitability.

As a rental property owner, one can deduct various expenses related to the property from their taxable income. Some common deductible expenses include:

Mortgage Interest:

The interest paid on the mortgage for the rental property is tax-deductible. This reduces taxable rental income, especially during the early years of the mortgage when interest payments are higher.

Property Taxes:

Property tax deductions are a tax break that allows you to subtract the amount of property taxes you paid from your taxable income.

It means that you will owe less in taxes on your overall income. Property tax deductions can be a significant help to property owners.

This means property tax deductions can help you pay less tax.

Insurance Premiums:

Insurance costs, such as property and liability insurance for the rental property, are eligible for tax deductions.

Maintenance and Repairs:

This includes costs for painting, plumbing repairs, fixing appliances, and other necessary upkeep.

Property Management Fees:

If the investor hires a property management company to handle the day-to-day operations of rental property, their fees are also deductible.

Utilities and Operating Costs:

Electricity, water, and garbage collection fees can also be deducted from the annual revenue one receives from the property.

Exit strategies for rental property investments

An exit strategy is having a clear plan to sell or leave an investment. A good exit strategy can save investors money and ensure they earn as much as possible.

Sell on Your Own (For Sale by Owner - FSBO)

Selling a property on your own means the investor does not involve a real estate agent or broker and takes charge of the entire selling process.

This strategy can save real estate agents commissions, but it requires good marketing skills and knowledge of the selling process.


Flipping is a popular exit strategy where investors buy a property that needs renovation or improvement at a lower price and then quickly sell it for a higher price to make a profit.

Successful flipping depends on accurately estimating renovation costs, time frames, and the current market demand for the renovated property.

Seller Financing

In a seller financing exit strategy, the property owner becomes the lender for the buyer. Instead of the buyer obtaining a mortgage from a bank, the seller extends credit to the buyer, who makes regular payments (including interest) directly to the seller.

This method can attract more buyers, especially those who might not qualify for traditional financing, and it can provide a steady income stream for the seller.

Buy and Hold

The buy-and-hold strategy involves purchasing a property intending to hold onto it for an extended period, often several years or even decades.

Investors using this strategy typically rely on rental income, property appreciation, and tax benefits while waiting for the right time to sell for maximum profit.

Remember, the choice of exit strategy should align with your investment goals, risk tolerance, and the current state of the real estate market.

It's essential to do thorough research and seek professional advice if needed to make informed decisions and maximize your returns.

Resources and tools for successful rental property investing

Take advantage of the following resources and tools to aid your rental property investment journey:

Real estate mutual fund trusts: A group of professionals can guide investors in fulfilling their investment goals.

Real Estate Investment Groups: Join local or online communities to learn from experienced investors and share knowledge.

Property Management Software: Investors can utilize software like BeHome247, buildium, appfolio, etc., to streamline tenant communication, rent collection, and maintenance tracking.


By understanding the various aspects of rental property investment, from choosing the right location to managing tenants and maximizing returns, investors can embark on a successful and rewarding real estate journey.

At Collard Properties, we understand the complexities of the real estate market and recognize that the investment landscape can be challenging. That is why we support and guide investors throughout their investment journey.

By partnering with Collard Properties and investing in the Real Estate Mutual Fund Trust, the investors can benefit from rental investment without managing all of the above. Furthermore, investors also gain access to a team of seasoned professionals with a proven real estate investment and management track record.

102 views0 comments


  • Facebook
  • Instagram
bottom of page